UnaBiz has launched SmarTag, a solution designed to monitor assets across the entire supply chain. It is an ultra-thin adhesive device that provides up-to-date data on the location of goods and can detect when a package has been opened using the geolocation tool Sigfox Atlas Sparks and ambient light sensors.
Strengthening Traceability and Control in Logistics
In the logistics sector, having precise monitoring of goods is essential to reduce blind spots where shipments can go missing and to improve the accuracy of estimated departure and arrival times, all while accounting for the existence of multiple intermediaries along the supply chain.
Unlike other location solutions based on high-precision technologies—such as GPS or systems that require higher upfront investments—the solution developed with Unatag seeks a balance between precision and cost. Through Atlas Sparks: an AI-powered geolocation service that improves position estimates by analyzing data collected from a combination of Smart Wi‑Fi sensors and sensors with Sigfox 0G technology.
In this way, it is possible to obtain operational visibility that is precise enough for the majority of logistic scenarios without increasing the device’s cost or requiring a complex additional infrastructure. This approach enables companies to advance the digitization of their operations with a more modest investment and with a quicker return on investment (ROI).
At the same time, the traceability provided by SmarTag contributes to better inventory planning and greater agility in fulfilling new orders. This is crucial during periods of peak activity.
Security is another key aspect. Specifically, in the luxury sector, where the value and exclusivity of products demand stringent controls, detecting when packages are opened and sending alerts for unauthorized access strengthens protection of these items.
Greater Personalization and Value for the Customer
The ability of SmarTag to notify when a user opens a package gives brands greater visibility into specific shipments or those containing personalized elements intended for key customers. This information helps improve delivery tracking, reinforce after-sales service, and accelerate the resolution of any issues at receipt.
Moreover, having access to these data enables follow-up commercial actions and swift requests for feedback. As a result, companies achieve a closer, more personalized relationship with their customers and gain a clearer view of their needs.
“Transparency and total control of assets are essential to building more efficient, sustainable, and connected supply chains. At UnaBiz we are committed to ongoing innovation in Sigfox technology and geolocation to strengthen the accuracy and traceability of the operations of logistics organizations and, ultimately, to deliver greater value to the end user,” says Manuel Álvarez, managing director of UnaBiz Spain.
