Forterro has launched MyForterro.ai, its new artificial intelligence platform designed so manufacturers, distributors, and processors of essential goods can apply AI to their day-to-day operational challenges.
MyForterro.ai connects the leading AI models with reliable operational data housed in Forterro’s secure software ecosystem. Customers can use the platform to develop AI-powered assistants, automate repetitive processes, improve access to business knowledge, and strengthen decision-making within their everyday workflows.
The launch follows an invitation-only access program in which more than 540 customers across Europe participated. Developed in close collaboration with those customers, the platform focuses on practical, industry-specific applications in areas such as production optimization, process automation, knowledge access, and decision support.
The early applications have already demonstrated their commercial potential. The Spanish food and beverage producer JULIAN SOLER expects to save between four and eight hours per day thanks to an AI-powered recipe optimization solution connected to production, laboratory, and quality data within its Abas ERP environment.
“Industrial companies trust Forterro to integrate AI where it can deliver a measurable impact. MyForterro.ai combines our deep knowledge of the mid-market industrial sector with the reliable operational data already housed in our software ecosystem. It offers customers a practical way to improve productivity, strengthen decision-making and create new business value within the workflows they use every day,” said Dean Forbes, CEO of Forterro.
Por su parte, Roberto Aniorte Fernández, AI Lead en Abas Forterro, comentó: “MyForterro marks the beginning of a new era for Abas and our customers. Artificial Intelligence gives us the opportunity to reinvent processes that we previously considered difficult or even impossible to optimize or automate. All of this combines new capabilities, a secure environment, and the flexibility that has always characterized Abas Forterro.”
Momentum grows within Forterro’s customer community
Customers across different European markets have worked closely with the company to test MyForterro.ai, provide feedback, and help shape its ongoing evolution. Early participants include E-PERFORMANCE AG, Herba-Plastic AG, modellshop GmbH, Larbaletier, and Selenium Medical.
Early users are already seeing how AI is contributing to business growth within their day-to-day workflows.
Ashleigh Wilson, the technical lead at CIE-Group Ltd, a British distributor of intercom and access-control solutions, noted: “The biggest impact has been the revenue uplift. The AI-powered cross-selling capability provides our team with relevant recommendations directly within the software, helping us identify more opportunities for our customers.”
The experience gained during the invitation-only program has contributed to both the evolution of MyForterro.ai and Forterro’s overall AI strategy, ensuring that future capabilities remain grounded in real operational needs and workflows.
Practical AI for the mid-sized industrial sector
The platform is designed to support Forterro’s growing portfolio of AI-based use cases while enabling customers to adopt those capabilities that best fit their priorities, systems, and processes.
“Industrial companies are looking for AI solutions that deliver tangible value,” added Forbes. “MyForterro.ai provides our customers with a practical way to improve performance, support their teams, and achieve better outcomes using the systems and data that are already core to their operations. The results achieved by the first customers give us confidence in the value this platform can bring to the broader mid-market industrial sector.”
