methodology ad hoc survey
The surveys are carried out by means of an online questionnaire using the n-viz method on the Lycos network.
The AD HOC SURVEYS may focus on the following research topics - depending on the research goal of the client:
- Recall of a certain product
- Usage of this product (frequency, reasons etc.)
- Purchase behaviour
- Image (based on item battery)
- Interest in specific topics / features etc.
- Other attributes, features, ideas...
- Sociodemographics
LYCOS offers a pool with basic questions mostly used for ad hoc surveys that can be chosen for setting up the
indivudual questionnaire.
(Ad Hoc Survey)
(Offer)